A new shape for the world auto industry emerges from this
far-ranging study, which reveals a path of development quite
different from those widely forecast and leaves no doubt that the
changes ahead will be dramatic.Cited by Business Week as one of
1984's ten best books on business and economics, The Future of the
Automobile is the most comprehensive assessment ever conducted of
the world's largest industry. It is a collaborative study by
leading researchers and industry experts in Japan, Germany, France,
Italy, Sweden, the United Kingdom, and the United States that
covers the industry at the firm level and at the global level. It
projects the composition of the industry 20 years hence, estimates
long-term demand for the product, focuses on the growing
cooperation between producers on individual models even as overall
competition in the industry intensifies, and reveals alternative
paths for industrial relations.Alan Altshuler is Dean of the
Graduate School of Public Administration at New York University.
Daniel Roos is Director of the Center for Transportation Studies
and Professor of Civil Engineering at MIT where Martin Anderson and
James Womack also teach. Daniel Jones teaches at the University of
Sussex.
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