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Leadership in International Business Education and Research (Hardcover, New)
Loot Price: R3,784
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Leadership in International Business Education and Research (Hardcover, New)
Series: Research in Global Strategic Management
Expected to ship within 12 - 17 working days
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International Business education and research became
institutionalized in leading US business schools in the 1960s. One
of the most influential business schools and one of the first to
develop a full international business department was Indiana
University. In the first two sections of this book, the leadership
of Indiana University in the developments in the field of
international business is assessed. In subsequent parts of the
book, the influence of Indiana University on the major associated
fields of research and teaching (finance, marketing, and
management) is assessed, and recent research themes in these fields
are explored.
The book develops several overlapping themes:
- the process of internationalization within major Business Schools
- the Indiana University experience as a leader in comparison to
others
- the extent to which I.B.has been effectively "infused" in key
functional areas of traditional business education
- the current state of knowledge about International Business
research, and
- new issues in International Business research.
Parts III, IV, and V of this book extend the key theme about the
historical development of international business by looking into
current research areas. In Part III, the international aspects of
research and teaching in marketing and finance are considered. In
Part IV, several papers present state-of- the-art literature
reviews and extensions of current research issues in international
management strategy. In Part V, issues in global, regional and
sub-national strategy are considered, several from a business
economics perspective. The latter parts of the book serve to place
the earlier historical discussion of IB incontext and illustrate
how mature and wide-ranging the field has become over the last
fifty years.
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