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Poles Apart - Why People Turn Against Each Other, and How to Bring Them Together (Paperback)
Price: R209
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Poles Apart - Why People Turn Against Each Other, and How to Bring Them Together (Paperback)
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List price R265
Price R209
Discovery Miles 2 090
You Save R56 (21%)
Expected to ship within 5 - 7 working days
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Why do people become divided? What steps can we all take to reduce
hostility and bring about understanding? Poles Apart has the
answers. In Poles Apart, an expert on polarisation, a behavioural
scientist and a professional communicator explain why we are so
prone to be drawn into rival, often deeply antagonistic factions.
They explore the shaping force of our genetic make-up on our
fundamental views and the nature of the influences that family,
friends and peers exert. They pinpoint the economic and political
triggers that tip people from healthy disagreement to dangerous
hostility, and the part played by social media in spreading
entrenched opinions. And they help us to understand why outlooks
that can seem so bizarre and extreme to us seem so eminently
sensible to those who hold them. Above all, they show what
practical and effective steps we can all take to narrow divisions,
build respect for others, and create a greater degree of common
understanding. ____________________________________________________
'Poles Apart is an extraordinary achievement: fresh, deeply
authoritative, and entertaining on every page. Everyone talks about
polarisation, but no one does it like Goldsworthy, Osborne, and
Chesterfield. You'll finish this book wiser, kinder, and more
hopeful than when you started it.' Jamie Susskind, author of Future
Politics 'A fascinating and thought-provoking analysis of the
divisions between us, how we bridge them, how we reshape the world
- and ourselves too. Essential reading.' Cathy Newman, presenter of
Channel 4 News and author 'Asks the best question I have ever
heard. And, critically, offers solutions. A must read.' Rory
Sutherland, Vice Chairman of Ogilvy UK, and author of Alchemy
'Technology may have connected the world, but it's now being
exploited to divide and polarise us. This is a pivotal moment for
this book to be written, read and understood.' Peter Gabriel,
musician
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