Wellness in Whiteness - Biomedicalization and the Promotion of Whiteness and Youth among Women (Paperback)

The Open Access version of this book, available at https://www.taylorfrancis.com/books/9781351234146, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license. This book analyses the social and ethical implications of the globalization of emerging skin-whitening and anti-ageing biotechnology. Using an intersectional theoretical framework and a content analysis methodology drawn from cultural studies, the sociology of knowledge, the history of colonial medicine and critical race theory, it examines technical reports, as well as print and online advertisements from pharmaceutical and cosmetics companies for skin-whitening products. With close attention to the promises of 'ageless beauty', 'brightened', youthful skin and solutions to 'pigmentation problems' for non-white women, the author reveals the dynamics of racialization and biomedicalization at work. A study of a significant sector of the globalized health and wellness industries - which requires the active participation of consumers in the biomedicalization of their own bodies - Wellness in Whiteness will appeal to social scientists with interests in gender, race and ethnicity, biotechnology and embodiment.

General

Imprint:	Crc Press
Country of origin:	United States
Series:	Routledge Research in Gender and Society
Release date:	September 2019
First published:	2020
Authors:	Amina Mire
Dimensions:	234 x 156 x 7mm (L x W x T)
Format:	Paperback
Pages:	110
ISBN-13:	978-0-8153-7744-3
Categories:	Books > Social sciences > Sociology, social studies > Gender studies > General Books > Social sciences > Sociology, social studies > Ethnic studies > General Books > Social sciences > Sociology, social studies > Social institutions > General Books > Medicine > Nursing & ancillary services > Biomedical engineering > General
LSN:	0-8153-7744-4
Barcode:	9780815377443

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!