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Sport 2.0 - Transforming Sports for a Digital World (Hardcover)
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Sport 2.0 - Transforming Sports for a Digital World (Hardcover)
Series: The MIT Press
Expected to ship within 9 - 15 working days
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Ramifications of the convergence of sports and digital technology,
from athlete and spectator experience to the role of media
innovation at the Olympics. Digital technology is changing
everything about modern sports. Athletes and coaches rely on
digital data to monitor and enhance performance. Officials use
tracking systems to augment their judgment in what is an
increasingly superhuman field of play. Spectators tune in to live
sports through social media, or even through virtual reality.
Audiences now act as citizen journalists whose collective shared
data expands the places in which we consume sports news. In Sport
2.0, Andy Miah examines the convergence of sports and digital
cultures, examining not only how it affects our participation in
sport but also how it changes our experience of life online. This
convergence redefines how we think of about our bodies, the social
function of sports, and the kinds of people who are playing. Miah
describes a world in which the rise of competitive computer game
playing-e-sports-challenges and invigorates the social mandate.
Miah also looks at the Olympic Games as an exemplar of digital
innovation in sports, and offers a detailed look at the social
media footprint of the 2012 London Games, discussing how
organizers, sponsors, media, and activists responded to the world's
largest media event. In the end, Miah does not argue that physical
activity will cease to be central to sports, or that digital
corporeality will replace the nondigital version. Rather, he
provides a road map for how sports will become mixed-reality
experiences and abandon the duality of physical and digital.
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