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Turizm - The Russian and East European Tourist under Capitalism and Socialism (Hardcover, New)
Loot Price: R3,562
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Turizm - The Russian and East European Tourist under Capitalism and Socialism (Hardcover, New)
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In the Soviet Union and the eastern bloc, the idea of "vacation"
was never as uncomplicated as throwing some suitcases in the car
and heading for the beach. The emphasis was on individual
self-improvement within the framework of the collective, an
approach manifest in everything from the scheduling of physical
exercise to the group tours organized for factory workers, Party
cadres, and other segments of society. Like other Soviet-style
utopian projects, socialist tourism, which was often heavily laden
with rules and prescriptions, was a consciousness-raising project,
part of the vast effort to forge new socialist men and women.Turizm
is the first book to examine the history of tourism in Russia and
eastern Europe from the tsarist period to the age of Soviet and
east European mass tourism in the 1960s and 1970s. The contributors
to this volume address topics including the roots of socialist
tourism, the role of tourism in the making of nations and
maintenance of empire, and ways in which the men and women of the
"margins of Europe" understood themselves in relation to "Europe."
Especially interesting are chapters that show how individuals
pursued their own consumerist goals within the framework of
collective tourism, obliging the regimes to adapt. Illustrated with
period photographs and promotional materials, Turizm will appeal
not only to historians of the region but also to anyone with an
interest in consumer culture, travel, leisure, and nation-building.
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