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Books > Reference & Interdisciplinary > Communication studies > Research methods

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Media and Communication Research Methods - International Student Edition - An Introduction to Qualitative and Quantitative Approaches (Paperback, 5th Revised edition) Loot Price: R1,260
Discovery Miles 12 600
You Save: R313 (20%)
Media and Communication Research Methods - International Student Edition - An Introduction to Qualitative and Quantitative...

Media and Communication Research Methods - International Student Edition - An Introduction to Qualitative and Quantitative Approaches (Paperback, 5th Revised edition)

Arthur A. Berger

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List price R1,573 Loot Price R1,260 Discovery Miles 12 600 | Repayment Terms: R117 pm x 12* You Save R313 (20%)

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Clear, concise and with detailed examples, useful applications and valuable exercises, this text will help your students understand and master media and communication research. The fifth edition includes a new chapter on discourse analysis; expanded discussion of social media and the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analysing research articles. Several new topics connect key concepts to current events, such as William Dutton on the Cambridge Analytica scandal and an Iranian scholar on mistakes made by pollsters for the 2016 US election.

General

Imprint: Sage Publications Ltd
Country of origin: United States
Release date: February 2019
First published: 2020
Authors: Arthur A. Berger
Dimensions: 228 x 152mm (L x W)
Format: Paperback
Edition: 5th Revised edition
ISBN-13: 978-1-5443-7174-0
Categories: Books > Reference & Interdisciplinary > Communication studies
Books > Social sciences > Sociology, social studies
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Reference & Interdisciplinary > Communication studies > Research methods
Books > Social sciences > Sociology, social studies > Social research & statistics
Books > Social sciences > Sociology, social studies > Social research & statistics > General
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LSN: 1-5443-7174-8
Barcode: 9781544371740

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