Business Research Methods (Paperback, 2nd edition)

Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide. Christina Quinlan's qualitative and holistic approaches are combined with William Zikmund's quantitative and advanced methods to give your students a broad spectrum of approaches for their research project. It is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks.

General

Imprint:	Cengage Learning (Emea) Ltd
Country of origin:	United Kingdom
Release date:	2019
First published:	2019
Authors:	William Zikmund • Christina Quinlan • Jon Carr • Mitch Griffin • Barry Babin
Dimensions:	275 x 217 x 20mm (L x W x T)
Format:	Paperback
Pages:	416
Edition:	2nd edition
ISBN-13:	978-1-4737-6035-6
Categories:	Books > Computing & IT > General theory of computing > General Books > Computing & IT > Applications of computing > General Books > Varsity Textbooks Books > Academic & Education > Varsity Textbooks > Business & Economics Books > Academic & Education > Varsity Textbooks > Business Management Books > Academic & Education > Varsity Textbooks > Management
LSN:	1-4737-6035-6
Barcode:	9781473760356

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