It's time to get the good word out about your business
When it comes to attracting customers, the only difference
between your company and Sprint, Apple, Burger King and Revlon is
great promotions. No matter how wonderful your products or
services, if the public doesn't know what you've got to offer
they're going take their business elsewhere. This is true no matter
whether you're Sara Lee or Kathy's Bake Shop, Home Depot or Third
But what if you don't have millions to spend on sophisticated PR
and advertising campaigns? No problem. In "Instant Promotions
Bradley Sugars fills you in on everything you need to know to
create compelling press releases, sizzling ads, brilliant
brochures, eye-catching window displays, irresistible in-store
promotions, and other highly-effective promotional tools guaranteed
to grab customers attentions and get them flocking to you.
A multimillionaire by the time he was twenty-six, Brad has built
dozens of successful companies. He also founded Action
International, a business coaching network with more than 650
franchises worldwide. In "Instant Promotions, he delivers the same
easy to understand and implement strategies that nearly half a
million satisfied Action International clients already have used to
get the word out about their businesses and bring in customers.
Brad proves that you don't have to be an award-winning
copywriter or designer to create dynamite promotional materials.
With the help of dozens of examples, he walks you step-by-step
through the whole process. You'll discover how to: Find your target
market Locate the right media contact person Attract the notice of
influential special interest groups Write killer pressreleases Put
together a million-dollar mailing list Develop sure-fire
promotional concepts Craft compelling promotional copy Design and
layout materials for optimum eye-appeal
Read "Instant Promotions and find out how to get the good word
out and get customers flocking to your business like bees to
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