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Bezonomics - How Amazon Is Changing Our Lives, and What the World's Best Companies Are Learning from It (Hardcover)
Loot Price: R419
Discovery Miles 4 190
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Bezonomics - How Amazon Is Changing Our Lives, and What the World's Best Companies Are Learning from It (Hardcover)
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Loot Price R419
Discovery Miles 4 190
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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Amazon is the business story of the decade. Jeff Bezos, the richest
man on the planet, has built one of the most efficient
wealth-creation machines in history. Like a giant squid, Amazon's
tentacles are squeezing industry after industry and, in the
process, upsetting the state of technology, the economy, job
creation and society at large. So pervasive is Amazon's impact that
business leaders in almost every sector need to understand how this
force of nature operates and how they can respond to it. Saying you
can ignore Jeff Bezos is equivalent to saying you could ignore
Henry Ford or Steve Jobs in the early years of Ford and Apple.
These titans monumentally changed how we do business, redefining
the rules on a global scale. Amazon founder Jeff Bezos is the new
disruptor on the block. He has created a 21st century algorithm for
business and societal disruption. He has turned the retail industry
inside out, is swiftly dominating cloud computing, media and
advertising, and now has his sights trained on every other domain
where money changes hands and business is transacted. But the
principles by which Bezos has achieved his dominance - customer
obsession, extreme innovation and long-term management, all
supported by artificial intelligence turning a virtuous-cycle
'flywheel' - are now being borrowed and replicated. 'Bezonomics' is
for some a goldmine, for others a threat, for still others a
life-shaping force, whether they're in business or not. Brian
Dumaine's Bezonomics answers the fundamental question: how are
Amazon and its imitators affecting the way we live, and what can we
learn from them?
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