Barringer: Preparing Effective Business Plans: An Entrepreneurial Approach, Global Edition (Paperback, 2nd edition)

For undergraduate and graduate courses in entrepreneurship This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan. Teaching and Learning Experience This text will provide a better teaching and learning experience-for you and your students. Here's how: *Focus on the "Front End" of the Entrepreneurial Process: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process. *Give Students a Solid Point of Reference: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book. *Present Special Insights on Presenting and Writing a Business Plan: The book provides tips and suggesting for presenting a business plan with confidence and pose and includes a 12 slide PowerPoint with suggestions on what to include on each slide.

General

Imprint:	Pearson Education Limited
Country of origin:	United Kingdom
Release date:	September 2014
First published:	2015
Authors:	Bruce Barringer
Dimensions:	229 x 154 x 14mm (L x W x T)
Format:	Paperback
Pages:	288
Edition:	2nd edition
ISBN-13:	978-1-292-05933-4
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
LSN:	1-292-05933-8
Barcode:	9781292059334

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