Winning! tells the story of the remarkable past six years - an
unforgettable journey that began in September 1997 and took the
team from the lower ranks of international first-class rugby to the
top as World Cup Champions. Sir Clive Woodward and his team mounted
a campaign of vast change, great learning, team building and clear
vision to achieve their aim. 'We would question everything, change
anything and leave no stone unturned he writes. Winning! will talk
about the team's journey of innovation and discovery and will
reveal exactly how it happened, the fundamentals of their success
and how these principles can be applied to any human endeavour. 'We
changed the way we coached, the way we played and, of equal
importance, how we operated off the field.' Bringing his business
management skills to the game, Woodward simplified the entire
approach to the structure of the team and created new management
systems both on and off the pitch. In an anecdotal style, Clive
Woodward entertains and informs while he describes the thrilling
build-up to England's World Cup triumph.
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