This book will help you sell more. For the past 30 years, Conor
Kenny has learnt to sell largely by making lots of mistakes and
learning what makes people buy. First published in 2014 as SALES
TALES, HOW TO SELL is based on his personal experience and
encounters in pursuit of sales excellence. The book tells real-life
stories, each underpinned with a powerful lesson that helped Conor
sell the next time around, that will help you to be a better sales
person and to make more sales.
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