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Books > History > American history
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Sloan Rules - Alfred P.Sloan and the Triumph of General Motors (Hardcover)
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Sloan Rules - Alfred P.Sloan and the Triumph of General Motors (Hardcover)
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Alfred P. Sloan Jr. became the president of General Motors in 1923
and stepped down as its CEO in 1946. During this time, he led GM
past the Ford Motor Company and on to international business
triumph by virtue of his brilliant managerial practices and his
insights into the new consumer economy he and GM helped to produce.
Bill Gates has said that Sloan's 1964 management tome, "My Years
with General Motors," "is probably the best book to read if you
want to read only one book about business." And if you want to read
only one book about Sloan, that book should be historian David
Farber's "Sloan Rules,"
Here, for the first time, is a study of both the difficult man and
the pathbreaking executive. "Sloan Rules" reveals the GM genius as
not only a driven manager of men, machines, money, and markets but
also a passionate and not always wise participant in the great
events of his day. Sloan, for example, reviled Franklin Roosevelt
and the New Deal; he firmly believed that politicians, government
bureaucrats, and union leaders knew next to nothing about the
workings of the new consumer economy, and he did his best to stop
them from intervening in the private enterprise system. He was
instrumental in transforming GM from the country's largest producer
of cars into the mainstay of America's "Arsenal of Democracy"
during World War II; after the war, he bet GM's future on renewed
American prosperity and helped lead the country into a period of
economic abundance. Through his business genius, his sometimes
myopic social vision, and his vast fortune, Sloan was an architect
of the corporate-dominated global society we live in today.
David Farber's story of America's first corporate genius
isbiography of the highest order, a portrait of an extraordinarily
compelling and skillful man who shaped his era and ours.
General
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