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10 Steps to Writing a Vital Speech - The Definitive Guide to Professional Speechwriting (Paperback) Loot Price: R932
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10 Steps to Writing a Vital Speech - The Definitive Guide to Professional Speechwriting (Paperback): David Murray, Fletcher Dean

10 Steps to Writing a Vital Speech - The Definitive Guide to Professional Speechwriting (Paperback)

David Murray, Fletcher Dean

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Loot Price R932 Discovery Miles 9 320 | Repayment Terms: R87 pm x 12*

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The boss asks, "Can you write a speech?" She wants you to say yes. You want to say yes. But the truth is, you're not sure.

That's when you turn to "10 Steps to Vital Speechwriting," the pithy, wise, realistic and readable guide to speechwriting. It's written by speechwriting guru Fletcher Dean, and published by the prestigious monthly magazine "Vital Speeches of the Day."

10 Steps to Vital Speechwriting is a brisk guide through the skills that make speechwriting such a valued and lucrative communication specialty. It teaches readers how to analyze audiences, target them with your message, interview the speaker and research the speech, form your material into a compelling story, give it structure, write it with style, create visual aids and coach your speaker through the delivery process.

This manual contains insider tips, checklists and counterintuitive but important truths. And every lesson in this book is illuminated by an inspiring and helpful example from speeches by presidents and prime ministers, CEOs and military generals, political provocateurs and church leaders.

Readers of this manual will not only be able to respond to their worried boss in the affirmative, they'll be raring to go.

General

Imprint: Createspace Independent Publishing Platform
Country of origin: United States
Release date: October 2011
First published: October 2011
Authors: David Murray • Fletcher Dean
Dimensions: 235 x 191 x 6mm (L x W x T)
Format: Paperback - Trade
Pages: 120
ISBN-13: 978-1-4637-4277-5
Categories: Books > Business & Economics > Business & management > Business communication & presentation > General
LSN: 1-4637-4277-0
Barcode: 9781463742775

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