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Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > Sports teams & clubs
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Newcastle United - The Day the Promises Had to Stop (Paperback)
Loot Price: R268
Discovery Miles 2 680
You Save: R32
(11%)
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Newcastle United - The Day the Promises Had to Stop (Paperback)
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List price R300
Loot Price R268
Discovery Miles 2 680
You Save R32 (11%)
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A lifelong fan of Newcastle United, businessman Denis Cassidy spent
the late 1990s observing the workings of his beloved club from a
perspective few can dream of - inside the Boardroom. In this
no-holdsbarred expose, Denis' knowledge and love of football is
matched by his insatiable desire to understand why the game has
changed so much since 1943, when he first saw his boyhood heroes in
action. A true story, The Day the Promises Had to Stop describes
the last twenty years of Newcastle United's chequered history.
Denis covers the rewards and the pitfalls, the triumphs and the
tragedies, of any football club aspiring to the Premiership - the
toughest, richest, and most successful football league in the
world. During this time of momentous change, while fans experienced
the thrill of watching great victories and the bitter taste of
defeat, Denis was sitting at the Boardroom table, sometimes with
pride, sometimes with horror. The lessons, he says, are plain. Only
with responsible corporate governance, long-term strategies, and an
honest recognition of the thousands of fans can a club plan for
victory. Whether or not you agree with Denis Cassidy's prescription
for the future of football, this remains a must-read book for any
football fan resolved to revel in past glories and dream of the
days ahead.
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