Export Marketing for a Small Handicraft Business (Paperback, Revised edition)

Small-scale handicraft producers often lack adequate marketing experience or support structures, particularly for exporting. Written in jargon-free language, this book provides information to help producers export more effectively. It includes how to reach and maintain contact with customers, design and production for overseas markets, presentation and packaging, quality control, supplying to specification and the various formalities and documentation involved in exporting.

General

Imprint:	Practical Action Publishing
Country of origin:	United Kingdom
Release date:	December 1996
Authors:	Edward Millard
Dimensions:	210 x 297 x 10mm (L x W x T)
Format:	Paperback
Pages:	192
Edition:	Revised edition
ISBN-13:	978-1-85339-352-5
Categories:	Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed Books > Business & Economics > Business & management > Sales & marketing > General
LSN:	1-85339-352-5
Barcode:	9781853393525

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