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Books > Health, Home & Family > Self-help & practical interests > Popular psychology
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Become An Influencer - How I Monetized Social Media (Paperback)
Loot Price: R112
Discovery Miles 1 120
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Become An Influencer - How I Monetized Social Media (Paperback)
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List price R130
Loot Price R112
Discovery Miles 1 120
You Save R18 (14%)
In stock. We should be able to ship in 1 working day.
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Do you need to be popular to make money from social media? No!
There are, however, a few important lessons verified influencers (those
with the blue ticks and paying clients) have learnt through trial and
error. As traditional media keeps losing eyeballs and revenue to
digital and indeed social media, this content revolution
presents unprecedented opportunities for those who know how to
make the most of their interests and smartphones. In 2019, Elma Smit
was hand-picked by two global governing bodies as the face of their
World Cup content campaigns, in the space of only six months. Yet, she
generated more revenue from influencer work in that same period than
from anything else.
In Become an Influencer, one of South Africa’s leading content creators
and influencers spills the beans on how to build a loyal audience, how
to charge for paid campaigns and how to avoid running into a social
media meltdown. Maps Maponyane, Rachel Kolisi, Nadia Jaftha and Liesl
Laurie and a whole host of other leading influencers also reveal their
influencer secrets, tips and hard-won lessons to Elma, while leading
strategists who select influencers for global and local campaigns share
what they look for in an influencer.
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