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To Hell With Paradise - A History Of The Jamaican Tourist Industry (Paperback, Revised edition)
Loot Price: R1,441
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To Hell With Paradise - A History Of The Jamaican Tourist Industry (Paperback, Revised edition)
Series: Pitt Latin American Series
Expected to ship within 10 - 15 working days
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In the course of the nineteenth century, Jamaica transformed itself
from a pestilence-ridden \u201cwhite man\u2019s graveyard\u201d to
a sun-drenched tourist paradise. Deftly combining economics with
political and cultural history, Frank Fonda Taylor examines this
puzzling about-face and explores the growth of the tourist industry
into the 1990s. He argues that the transformations in image and
reality were not accidental or due simply to nature\u2019s bounty.
They were the result of a conscious decision to develop this aspect
of Jamaica\u2019s economy. Jamaican tourism emerged formally at an
international exhibition held on the island in 1891. The
international tourist industry, based on the need to take a break
from stressful labor and recuperate in healthful and luxurious
surroundings, was a newly awakened economic giant. A group of
Jamaican entrepreneurs saw its potential and began to cultivate a
tourism psychology which has led, more than one hundred years
later, to an economy dependent upon the tourist industry. The
steamships that carried North American tourists to Jamaican resorts
also carried U.S. prejudices against people of color. \u201cTo Hell
with Paradise\u201d illustrates the problems of founding a tourist
industry for a European or U.S. clientele in a society where the
mass of the population is poor, black, and with a historical
experience of slavery and colonialism. By the 1990s, tourism had
become the lifeblood of the Jamaican economy, but at an enormous
cost: enclaves of privilege and ostentation that exclude the bulk
of the local population, drug trafficking and prostitution, soaring
prices, and environmental degradation. No wonder some Jamaicans
regard tourism as a new kind of sugar. Taylor explores timely
issues that have not been previously addressed. Along the way, he
offers a series of valuable micro histories of the Jamaican planter
class, the origins of agricultural dependency (on bananas), the
growth of shipping and communications links, the process of race
relations, and the linking of infrastructural development to
tourism. The text is illustrated with period photographs of
steamships and Jamaican tourist hotels.
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