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48-Hour Start-up - From Idea to Launch in 1 Weekend (Paperback)
Loot Price: R291
Discovery Miles 2 910
You Save: R102
(26%)
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48-Hour Start-up - From Idea to Launch in 1 Weekend (Paperback)
(1 rating, sign in to rate)
List price R393
Loot Price R291
Discovery Miles 2 910
You Save R102 (26%)
Expected to ship within 12 - 17 working days
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Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat
sheet to starting your own business giving the key steps for
developing an idea and getting it to market quickly. Almost
everyone dreams of starting their own business but very few do. But
what if it only had to be a decision of a weekend and it didn't
cost a fortune? In 48-Hour Start-Up, Fraser Doherty uses his
experience building a multi-million-dollar company to attempt an
experiment; starting with a blank piece of paper, he sets out to
start a profitable new business over a weekend, without relying on
any technical ability whatsoever. He succeeds and you can, too. By
following his journey, in which Fraser shares all of his lessons
and mistakes, he will explain all of the shortcuts and online tools
that make it possible to: Come up with a business idea without the
guesswork Create a kick-ass brand, website and on-line marketing
campaign Promote your product 48-Hour Start-Up pioneers the idea of
a microbusiness, a creative outlet, income stream and business you
can run in your spare time at the weekends without having to quit
the day job. This book is perfect for Young entrepreneurs Students
learning about start-ups Established entrepreneurs looking for
shortcuts Teams within corporates who want to create a more
innovative and competitive environment
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