... Ethiopian banks have not introduced credit card payment system
till now. The research is a survey on what are the potential
opportunities and challenges to introduce credit card payment
systems in Ethiopia. Data was collected through two types of
questionnaires (from bank employees and consumers). Results of this
research have shown that the potential opportunities to introduce
credit card in Ethiopia are the level of awareness of existing
employees of Ethiopian banks and their skill, the financial
capacity Ethiopian banks and merchants, the capacity of banks to
keep electronic accounts of merchants and consumers. Potential
challenges to introduce credit card in Ethiopia are low level of
awareness of merchants and consumers, weak infrastructural issues
(lack of immediate authorization, financial literacy initiations,
well established credit bureau, and required infrastructure of
merchants), lack of skill of both the merchants and the consumer,
weak economic capacity of the consumers, unclear legal system and
non existence of consulting firms that can help consumers in
managing their credit card expenses.
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