Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
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Basics Design 01: Format (Paperback, 2nd Revised edition)
Loot Price: R885
Discovery Miles 8 850
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Basics Design 01: Format (Paperback, 2nd Revised edition)
Series: Basics Design, 1
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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You have a concept. You are happy with the design. But have you
considered the format? The new "Basics Design 01: Format "helps
designers to make the most of the opportunities presented by the
space and dimension of their work. This new edition of a
best-selling title is both an inspirational sourcebook and a
practical guide for the modern designer who wants to move away from
a purely utilitarian approach to format.
Format is a tool of communication which is often underrated or
underused. Your chosen format is your point of contact with the
user. Can new media be exploited to use your space more creatively?
Does your choice of format suit your brand's identity? Have you
considered how you would export the work across multiple mediums?
"Format" will help you answer these questions and more, leaving you
refreshed and stimulated to try out new ideas for your next
project.
A huge selection of exemplary design work, industry interviews and
activities encourages experimentation with a number of different
formats. This colourful and informative book contains descriptions
of folding techniques, including an example of a gatefold, special
colours, die cutting, paper stocks and more, plus it concludes with
a completely new chapter on on-screen, online and moving image.
Be inspired by work from this range of fantastic contributors:
Cartlidge Levene / MadeThought / Frost Design / Pentagram / Andy
Vella / Faydherbe/De Vringer / why not associates / Sagmeister Inc
/ SEA Design / Research Studios / Studio Myerscough / Hat-trick /
Aboud Creative / North / Mercy / Lavernia & Cienfuegos
Diseno.
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