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Cultural Models - Genesis, Methods, and Experiences (Paperback, New)
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Cultural Models - Genesis, Methods, and Experiences (Paperback, New)
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This book is about cultural models. Cultural models are defined as
molar organizations of knowledge. Their internal structure consists
of a 'core' component and 'peripheral' nodes that are filled by
default values. These values are instantiated, i.e., changed to
specific values or left at their default values, when the
individual experiences 'events' of any type. Thus, the possibility
arises for recognizing and categorizing events as representative of
the same cultural model even if they slightly differ in each of
their specific occurrences. Cultural models play an important role
in the generation of one's behavior. They correlate well with those
of others and the behaviors they help shape are usually interpreted
by others as intended. A proposal is then advanced to consider
cultural models as fundamental units of analysis for an approach to
culture that goes beyond the dichotomy between the individual
(culture only in mind) and the collective (culture only in the
social realm). The genesis of the concept of cultural model is
traced from Kant to contemporary scholars. The concept underwent a
number of transformations (including label) while it crossed and
received further and unique elaborations within disciplines like
philosophy, psychology, anthropology, sociology, artificial
intelligence, and cognitive science. A methodological trajectory is
outlined that blends qualitative and quantitative techniques that
cross-feed each other in the gargantuan effort to discover cultural
models. A survey follows of the extensive research about cultural
models carried out with populations of North Americans, Europeans,
Latino- and Native-Americans , Asians (including South Asians and
South-East Asians), Pacific Islanders, and Africans. The results of
the survey generated the opportunity to propose an empirically
motivated typology of cultural models rooted in the primary
difference between foundational and molar types. The book closes
with a suggestion of a number of avenues that the authors recognize
the research on cultural models could be traversing in the near
future.
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