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Introduction To Business Management - Fresh Perspectives (Paperback, 2nd Edition) Loot Price: R488
Discovery Miles 4 880
You Save: R90 (16%)

Introduction To Business Management - Fresh Perspectives (Paperback, 2nd Edition)

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List price R578 Loot Price R488 Discovery Miles 4 880 You Save R90 (16%)

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The second edition of Introduction to Business Management: Fresh Perspectives is suitable for first-year courses in Business Management. It covers core theory on the business environment, management theory, management tasks and business functions and is divided into four parts. Each of the four parts is introduced with an infographic that provides an overview of the topics in that part.

Building on students’ existing knowledge, the ‘Before you start’ and ‘Think about it’ activities encourage students to think about key topics and to contextualise them. Up-to-date examples from private, public and nongovernmental organisations in South Africa help students apply concepts and at least two new case studies per chapter provide further opportunities for application. To support students, key concepts are highlighted and explained in a textbox, while vocabulary is promoted through a glossary at the back of the book. The review feature includes a chapter summary, critical reflection question, self-assessment questions and case study, with solutions provided at the back of the book.

Prescribing lecturers have access to customisable test banks (multiple-choice questions, essays and case studies) with answers and PowerPointŪ slides of the main ideas and graphic material in the textbook.

General

Imprint: Pearson Education
Dimensions: 280 x 209 x 22mm (L x W x T)
Format: Paperback
Pages: 336
Edition: 2nd Edition
ISBN-13: 978-1-928226-17-8
Categories: Books > Business & Economics > Business & management
Books > Business & Economics > Business & management > General
Books > Varsity Textbooks
Books > Academic & Education
Books > Academic & Education > Varsity Textbooks > Business Management
Books > Academic & Education > Varsity Textbooks > Management
Books > Academic & Education > University Of Johannesburg > Business & Economics
Books > Academic & Education > University Of Johannesburg > Business Management
Books > Academic & Education > University Of Johannesburg > Management
Books > Business & Economics > Promotions
LSN: 1-928226-17-5
Barcode: 9781928226178

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