Books > Social sciences > Sociology, social studies > Social institutions
|
Buy Now
Detached America - Building Houses in Postwar Suburbia (Hardcover)
Loot Price: R1,176
Discovery Miles 11 760
You Save: R287
(20%)
|
|
Detached America - Building Houses in Postwar Suburbia (Hardcover)
Expected to ship within 12 - 17 working days
|
During the quarter century between 1945 and 1970, Americans crafted
a new manner of living that shaped and reshaped how residential
builders designed and marketed millions of detached single-family
suburban houses. The modest two- and three-bedroom houses built
immediately following the war gave way to larger and more
sophisticated houses shaped by casual living, which stressed a
family's easy sociability and material comfort and were a major
element in the cohesion of a greatly expanded middle class. These
dwellings became the basic building blocks of explosive suburban
growth during the postwar period, luring families to the
metropolitan periphery from both crowded urban centers and the
rural hinterlands. Detached America is the first book with a
national scope to explore the design and marketing of postwar
houses. James A. Jacobs shows how these houses physically document
national trends in domestic space and record a remarkably uniform
spatial evolution that can be traced throughout the country.
Favorable government policies, along with such widely available
print media as trade journals, home design magazines, and
newspapers, permitted builders to establish a strong national
presence and to make a more standardized product available to
prospective buyers everywhere. This vast and long-lived
collaboration between government and business?fueled by millions of
homeowners?established the financial mechanisms, consumer
framework, domestic ideologies, and architectural precedents that
permanently altered the geographic and demographic landscape of the
nation.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.