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Business for Punks - Break All the Rules - the BrewDog Way (Paperback) Loot Price: R282
Discovery Miles 2 820
You Save: R60 (18%)
Business for Punks - Break All the Rules - the BrewDog Way (Paperback): James Watt

Business for Punks - Break All the Rules - the BrewDog Way (Paperback)

James Watt

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List price R342 Loot Price R282 Discovery Miles 2 820 You Save R60 (18%)

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START A REVOLUTION NOT A BUSINESS Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in. These are some of the mantras that have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding. In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms. 'Indispensable tips for a fledgeling entrepreneur with a bright idea' The Times

General

Imprint: Penguin Books
Country of origin: United Kingdom
Release date: November 2016
Authors: James Watt
Dimensions: 198 x 130 x 20mm (L x W x T)
Format: Paperback
Pages: 251
ISBN-13: 978-0-241-29011-8
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
LSN: 0-241-29011-2
Barcode: 9780241290118

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