Herman and Chomsky's 'propaganda model' argues that there are
five classes of 'filters' in society that determine what is news;
in other words, what gets printed in newspapers or broadcast by
radio and television. They are: "ownership" (is the story in line
with the media owner's interests); "advertising" (is the story in
line with the advertiser's interests); "sourcing" (does the story
come from government departments and/or other powerful players);
"flack" (if the story is aired, can the subjects of it pose a real
threat, like the government, big advertisers and other organized
groups); and "ideology" (does the story justify political
maneuvering and defend corporate interests around the world).
Whether a news item is going to be used by the media or not is
going to depend on if it can pass through these filters.
"Filtering the News" begins with a critical review and
assessment of the propaganda model, then applies Herman and
Chomsky's model to a range of ongoing news events including Bush's
war propaganda machine and the American mainstream media; Israeli
propaganda; El Salvador and the question of intellectual
responsibility; news coverage of near-genocide in occupied East
Timor; the media on the environment; and Dan Rather and the problem
with patriotism and American journalism, post-9/11. In the final
chapters, Herman and Chomsky's propaganda model is revisited, and
several common criticisms of the model are reflected upon and
scrutinized.
Contributors include: Valerie Scatamburlo-D'Annibale, Bob
Everton, Peter Eglin, Robert Jensen, Jeffery Klaehn, James Winter
and Paul Boin.
Jeffery Klaehn teaches sociology at the University of Guelph.
Apart from being published in a range of scholarly journals,
including "Portuguese Studies Review," "Cultural Dynamics,"
"Journalism Studies," and "The Canadian Review of Sociology and
Anthropology," he is the editor of "Studies in Popular Culture:
Comic Books and Comic Book Culture."
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