Millions of artists, entrepreneurs, crafters, and solopreneurs
dream of making a living doing what they love. But turning their
vision into a viable business plan can feel like fitting a square
peg into a round hole. Jennifer Lee, Artizen Coaching founder,
knows what it's like to make the entrepreneurial leap -- and how to
do it successfully. The key is showing "square pegs" how to use --
rather than stifle -- the imagination and intuition that makes them
creative in the first place. Lee's illustrated, colorful worksheets
and steps are playful yet practical, enabling readers to get down
to the essential business of defining their vision, funding,
marketing, networking, and strategic planning. Both budding and
seasoned business owners will benefit from Lee's wonderfully
original approach.
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