Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Road vehicle manufacturing industry
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Merging Traffic - The Consolidation of the International Automobile Industry (Paperback, New)
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Merging Traffic - The Consolidation of the International Automobile Industry (Paperback, New)
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During the latter part of the 20th century, the global auto
industry has concentrated into a small number of groups led by
General Motors, Ford, Daimler-Chrysler, Volkswagen, Toyota and
Renault. The trend is of great political and economic significance
because of the large size of the industry, its importance to the
economic health of many countries and its geographic spread around
the globe. Many reasons are commonly cited when trying to explain
this rapid corporate consolidation: cost savings, new products and
market, price controls and labour negotiations chief among them.
Frequently, however, mergers do not achieve their stated goals.
Merging Traffic explores all these factors and goes on to suggest
that, as with the mystique of the automobile itself, other
motivations prevail.
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