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How to Speak Machine - Laws of Design for a Digital Age (Paperback)
Loot Price: R280
Discovery Miles 2 800
You Save: R70
(20%)
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How to Speak Machine - Laws of Design for a Digital Age (Paperback)
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List price R350
Loot Price R280
Discovery Miles 2 800
You Save R70 (20%)
Expected to ship within 5 - 10 working days
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John Maeda is one of the world's preeminent thinkers on technology
and design, and in How to Speak Machine, he offers a set of simple
laws that govern not only the computers of today, but the
unimaginable machines of the future. Machines are already more
powerful than we can comprehend, and getting more powerful at an
exponential pace. Once set in motion, algorithms never tire. And
when a program's size, speed and endlessness combine with its
ability to learn and transform itself, the outcome can be
unpredictable and dangerous. Take the seemingly instant
transformation of Microsoft's chatbot into a hate-spewing racist,
or how crime-predicting algorithms reinforce racial bias. How To
Speak Machine provides a coherent framework for today's product
designers, business leaders and policymakers to grasp this brave
new world. Drawing on his wide-ranging experience from engineering
to computer science to design, Maeda shows how businesses and
individuals can identify opportunities afforded by technology to
make world-changing and inclusive products while avoiding the
pitfalls inherent to the medium.
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