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Unsafe Thinking: How to be Creative and Bold When You Need It Most (Paperback)
Loot Price: R376
Discovery Miles 3 760
You Save: R148
(28%)
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Unsafe Thinking: How to be Creative and Bold When You Need It Most (Paperback)
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List price R524
Loot Price R376
Discovery Miles 3 760
You Save R148 (28%)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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*Financial Times Business Book of the Month* 'Fascinating.' Forbes
Safe thinking is everywhere. It defines our everyday routines, work
habits and ideas. There's just one problem with it: in a world of
constant change, it ultimately lets us down. In Unsafe Thinking,
creativity guru Jonah Sachs demonstrates that the most remarkable
and trail-blazing individuals - from the maverick Google programmer
who came up with Gmail, to the Colombian mayor who employed mime
artists to transform his city's traffic problem - are those who
reject the lure of what they already know. He draws on cutting-edge
psychology and neuroscience to uncover the mental processes that
lead to successful innovation. And he reveals how you too can learn
to adopt the boldly innovative mindset that will help you thrive in
life and in business. 'An array of fresh insights on creativity,
motivation and staying in "flow".' Daniel H. Pink, author of Drive
and To Sell Is Human 'An enchanting book about how to question the
conventional, challenge the status quo, and unlock the creative
solutions right under your nose.' Adam Grant, author of Originals
'A blazingly original book . . . Destined to become a classic.'
Mary Karr, author of The Liars' Club 'Practical and truly
entertaining . . . A must-read for anyone facing a changing world.'
Jonah Berger, author of Contagious
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