The Package Design Book 4 (English, French, German, Hardcover, Multilingual edition)

Good design stands out. Great design is transparent. Whether it is food, drinks, cosmetics, books, or luxury items, successful packaging serves to stir the senses and appeal to our emotions in ways that are as subtle as they are striking. In The Package Design Book 4, TASCHEN celebrates the tenth anniversary of the Pentawards with the stars of the 2015 and 2016 competitions. Organized around the key competition categories of beverages, food, body, luxury, and other markets, over 400 examples from 40 countries reveal the innovation of individual projects and campaigns as much as the scope and experimentation of the industry at large. The designs are presented with descriptions and a fact sheet, and the book is prefaced with new essays from Pentawards founders Jean Jacques and Brigitte Evrard, as well as an insightful text from branding and marketing specialist Gerard Caron.

General

Imprint:	Taschen
Country of origin:	Germany
Release date:	April 2017
First published:	2016
Editors:	Pentawards • Julius Wiedemann
Dimensions:	256 x 237 x 41mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	400
Edition:	Multilingual edition
ISBN-13:	978-3-8365-4438-2
Languages:	English • French • German
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > General Books > Categorized Speciality Shops > Taschen - Art & Photography
LSN:	3-8365-4438-5
Barcode:	9783836544382

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