Small Business Management - Launching & Growing Entrepreneurial Ventures (Hardcover, 18th edition)

SMALL BUSINESS MANAGEMENT, 18e, provides the practical concepts, entrepreneurial insights, and comprehensive resources you'll find essential both now and throughout your management future. This market-leading text places you in the role of decision-maker, allowing you to immediately apply what you've learned to current challenges in today's small businesses. The book's thorough emphasis on building business plans ensures that you can effectively create, manage, and analyze a plan for your own venture. Unforgettable examples, exciting video cases, and coverage of the most current developments in business management today keep this engaging text as current and practical now as it was when it led the market in its first edition 52 years ago.

General

Imprint:	South-Western College Publishing
Country of origin:	United States
Release date:	2016
First published:	2017
Authors:	Justin Longenecker • J. Petty • Leslie Palich • Frank Hoy
Dimensions:	283 x 223 x 33mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	712
Edition:	18th edition
ISBN-13:	978-1-305-40574-5
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed Books > Business & Economics > Business & management > Management & management techniques > General
LSN:	1-305-40574-9
Barcode:	9781305405745

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