This survey report is based on issues of consumers and its impact
on their behavior and to take some necessary steps to understand
those issues. In the last one decade, a number of Pakistani
satellite and other channels have been started which increase the
choice for the viewers to watch different types of program. As we
know that most of the people in Pakistan are watching international
Satellite channels due to which people are forgetting their own
culture. In this survey, we only surveyed different sectors of
Rawalpindi/Islamabad to check the behavior of viewers. The analysis
is based on the behavior of the viewers towards Pakistani media.
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