Multinational corporations now look toward China with both
trepidation and anticipation.The speed and scope of Chinese
economic growth is changing the global distribution of power and
resources, possibly to the detriment of the major industrial
powers. But this same transformation presents tremendous
opportunities for companies who understand China well enough to
leverage both its accomplishments and its deep-seated problems for
corporate benefit.
Longtime China scholar Kenneth Lieberthal brings to bear a
unique combination of experiences as former top government
official, political scientist, professor of international corporate
strategy, and consultant. In "Managing the China Challenge," he
draws on his deep understanding of China's political and economic
systems and the priorities of local and national leaders to
illuminate the strategies foreign companies must master to succeed
in the Middle Kingdom.
In straightforward language, using numerous concrete examples to
support his ideas and recommendations, Lieberthal cogently presents
not only how to benefit from doing business in China, but also how
to avoid the serious risks that the endeavor entails. The
implications Lieberthal lays out for corporate strategy are
wide-ranging and critically important.
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