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Logo Design. Global Brands (English, French, German, Hardcover, Multilingual edition)
Loot Price: R516
Discovery Miles 5 160
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Logo Design. Global Brands (English, French, German, Hardcover, Multilingual edition)
Series: Bibliotheca Universalis
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Loot Price R516
Discovery Miles 5 160
Expected to ship within 12 - 17 working days
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Following up on the best-selling Bibliotheca Universalis logo
manual, this second volume focuses on corporate identity. In a
globalized world, more and more symbols convey values such as
trust, quality, or reliability. This catalog comprehensively breaks
down how texts, images, and ideas are condensed into distinctive
brands. From airlines and groceries, sportswear and computers,
museums, and magazines, to car brands, music labels,
pharmaceuticals, and internet portals, this band offers around
4,500 brand logos including complete background information about
designers, year of origin, and country, as well as brands and
companies. A great reference book for anyone interested in the
ideas and concepts that branding is based on. About the series
Bibliotheca Universalis - Compact cultural companions celebrating
the eclectic TASCHEN universe!
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