In Strategic Decisions, Planellas and Muni provide an invaluable
tool for anyone facing the challenge of taking strategic decisions.
Using their 'circle of strategic decisions' framework, they guide
readers smoothly through the decision-making process. Following
this, they present thirty of the most widely used strategic models,
including Porter's Five Forces, Ansoff's Matrix, Blue Ocean
Strategy, Open Innovation, and the 8-Step Change Model. For each
model, they demonstrate the content, context, and application,
using clear and eye-catching graphics. This is a must-have book for
all M.B.A. students and business managers.
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