The Italian Smart Office - The Story of Estel (Hardcover)

This book takes the reader through Estel s history from the future to the past, working backward in five major phases of the company s progress. These phases are related through various illustrations, best called dioramas, covering double spreads that fold out, making four full-size pages. Especially created for the book by Pierluigi Longo, these dioramas emerge like modern-day frescoes in which the leading figures of the business world can be observed, along with the production panorama and market environment around them. They represent a sort of visualized concept that not only illustrates and tracks a path through the book, but also lends it concept and structure. The texts that follow each theme-diorama pivot successively on the company philosophy, the protagonists, the products, and a brief text classifying the furniture-manufacturing sector itself. Hence, the tale unfolds on two fronts simultaneously, interweaving the company s history with the ongoing developments in the sector and in methods of production.

General

Imprint:	Mondadori Electa
Country of origin:	Italy
Release date:	September 2020
Authors:	Mario Piazza • Maria Giulia Zunino
Dimensions:	279 x 216 x 19mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	204
ISBN-13:	978-88-91822-78-9
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > Product design Books > Arts & Architecture > Art forms, treatments & subjects > Decorative arts & crafts > Furniture & cabinetmaking > General
LSN:	88-91822-78-7
Barcode:	9788891822789

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