A new and simple system to understanding and controlling the
behavior of others
Noted body language, behavior and communication expert Mark
Bowden offers a totally practical, easy-to-read guide to
understanding the impulsive actions of others, along with the best
tools to manage them. A number one anxiety in business is dealing
with problem people. In "Tame the Primitive Brain," Mark Bowden's
fresh approach is the fastest and most effective way to understand
why someone acts towards you the way they do; why you react to
their behavior in the way "you" do; and most importantly, what
exactly to do about it to achieve the right outcomes.Brings new and
fresh perspectives to business readers for dealing with tricky
behaviorsExplains how to effectively manage those around you at any
level in an organization Shares the latest evolutionary behavioral
theory, neuroscientific evidence, and the tried and tested tools
and tricks based on these premises
This simple model of how we humans can and do relate to each
other brings increased depth of understanding and expands your
toolset to better manage yourself and others to achieve
anything.
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