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Research Methods for Business Students (Paperback, 7th New edition) Loot Price: R1,297
Discovery Miles 12 970
You Save: R164 (11%)
Research Methods for Business Students (Paperback, 7th New edition): Mark N K Saunders, Philip Lewis, Adrian Thornhill

Research Methods for Business Students (Paperback, 7th New edition)

Mark N K Saunders, Philip Lewis, Adrian Thornhill

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List price R1,461 Loot Price R1,297 Discovery Miles 12 970 | Repayment Terms: R120 pm x 12* You Save R164 (11%)

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Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations. So, if you're thinking . . . 'How do I choose my topic?' 'I'm confused by all these different philosophies' 'I need to collect my data; what do I do first?' 'When and what do I need to write? . . . then, open this book to discover: Regular checklists and 'Progressing your research project' sections to give you step-by-step practical guidance on the process A glossary of clear definitions for 600 research terms Cases and examples of students' and academics' research and topical news articles illustrating research in practice Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis, and writing about and presenting your research Don't forget to visit www.pearsoned.co.uk/saunders where you can use online tutorials on research software, such as IBM SPSS Statistics and NVivo, test yourself with hundreds of multiple choice questions, analyse over 60 further case studies, and learn how to search the Internet more efficiently and effectively with our Smarter Online Searching guide! Start your project with confidence and complete it with success! Mark Saunders is Professor of Business Research Methods at The Surrey Business School, University of Surrey. Philip Lewis was a Principal Lecturer and Adrian Thornhill was a Head of Department, both at the University of Gloucestershire.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: July 2015
First published: 2015
Authors: Mark N K Saunders • Philip Lewis • Adrian Thornhill
Dimensions: 265 x 195 x 28mm (L x W x T)
Format: Paperback
Pages: 741
Edition: 7th New edition
ISBN-13: 978-1-292-01662-7
Categories: Books > Business & Economics > Business & management
Books > Business & Economics > Business & management > Management & management techniques
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Varsity Textbooks
Books > Academic & Education
Books > Academic & Education > Varsity Textbooks > Business Management
Books > Academic & Education > Varsity Textbooks > Management
Books > Academic & Education > University Of Johannesburg > Business & Economics
Books > Academic & Education > University Of Johannesburg > Business Management
Books > Academic & Education > University Of Johannesburg > Management
Books > Business & Economics > Promotions
LSN: 1-292-01662-0
Barcode: 9781292016627

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