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Data Mining For Dummies (Paperback)
Loot Price: R634
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Data Mining For Dummies (Paperback)
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Delve into your data for the key to success Data mining is quickly
becoming integral to creating value and business momentum. The
ability to detect unseen patterns hidden in the numbers
exhaustively generated by day-to-day operations allows savvy
decision-makers to exploit every tool at their disposal in the
pursuit of better business. By creating models and testing whether
patterns hold up, it is possible to discover new intelligence that
could change your business's entire paradigm for a more successful
outcome. Data Mining for Dummies shows you why it doesn't take a
data scientist to gain this advantage, and empowers average
business people to start shaping a process relevant to their
business's needs. In this book, you'll learn the hows and whys of
mining to the depths of your data, and how to make the case for
heavier investment into data mining capabilities. The book explains
the details of the knowledge discovery process including: * Model
creation, validity testing, and interpretation * Effective
communication of findings * Available tools, both paid and
open-source * Data selection, transformation, and evaluation Data
Mining for Dummies takes you step-by-step through a real-world
data-mining project using open-source tools that allow you to get
immediate hands-on experience working with large amounts of data.
You'll gain the confidence you need to start making data mining
practices a routine part of your successful business. If you're
serious about doing everything you can to push your company to the
top, Data Mining for Dummies is your ticket to effective data
mining.
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