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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries
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Media Policy for the Digital Age (Paperback)
Loot Price: R1,166
Discovery Miles 11 660
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Media Policy for the Digital Age (Paperback)
Series: WRR
Expected to ship within 10 - 15 working days
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Traditionally, the Netherlands has enjoyed being a test market for
many ideas in the media. But over the last decade, progress has
been severely hampered by lengthy discussions on the future
structure of just one sector of media, namely public broadcasting
via radio and television. The narrow approach results in a lot of
paper, speeches and theories, but little in the way of definitive
policy making. In a report to the government, published in February
2005, the Scientific Council for Government Policy (WRR) argued for
very different approaches to policy making. The recommendations are
not only much broader than "broadcasting"; they tackle the
challenges of making robust policy from new angles. Instead of
trying to repair the old compass, the approach has been to find new
instruments to help policymakers navigate the stormy and often
confusing waters ahead. Perhaps the problem in the Netherlands is
not accepting the new media, but rather accepting that the role
"old" media has undergone a paradigm shift. Since the bulk of the
WRR findings were published in the Dutch language, this summary is
intended to provide readers outside the Netherlands with an insight
into the issues at stake - and the solutions suggested by the WRR.
Also available in DutchFocus op functies
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