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Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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Resort Management in Europe - Case Studies and Learning Materials (Paperback, New edition)
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Resort Management in Europe - Case Studies and Learning Materials (Paperback, New edition)
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The result of a joint teaching initiative by the tourism
departments of twenty European universities, this unique book
provides a wide range of case studies from across the continent.
Carefully structured so that each study highlights the same issues
in a different area and a different type of destination, the book
is an excellent teaching resource, and will be very useful to
students who are interested in learning from European management
examples. Reading lists, discussion points and exercises that are
based on the vocabulary and scenarios described. Some of the cases
appear in French and German as well as English.
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