Books > Reference & Interdisciplinary > Communication studies > Research methods
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Digital Methods (Paperback)
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Digital Methods (Paperback)
Series: The Mit Press
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A proposal to repurpose Web-native techniques for use in social and
cultural scholarly research. In Digital Methods, Richard Rogers
proposes a methodological outlook for social and cultural scholarly
research on the Web that seeks to move Internet research beyond the
study of online culture. It is not a toolkit for Internet research,
or operating instructions for a software package; it deals with
broader questions. How can we study social media to learn something
about society rather than about social media use? Rogers proposes
repurposing Web-native techniques for research into cultural change
and societal conditions. We can learn to reapply such "methods of
the medium" as crawling and crowd sourcing, PageRank and similar
algorithms, tag clouds and other visualizations; we can learn how
they handle hits, likes, tags, date stamps, and other Web-native
objects. By "thinking along" with devices and the objects they
handle, digital research methods can follow the evolving methods of
the medium. Rogers uses this new methodological outlook to examine
such topics as the findings of inquiries into 9/11 search results,
the recognition of climate change skeptics by
climate-change-related Web sites, and the censorship of the Iranian
Web. With Digital Methods, Rogers introduces a new vision and
method for Internet research and at the same time applies them to
the Web's objects of study, from tiny particles (hyperlinks) to
large masses (social media).
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