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Transforming NOKIA: The Power of Paranoid Optimism to Lead Through Colossal Change (Hardcover, Ed)
Loot Price: R1,043
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Transforming NOKIA: The Power of Paranoid Optimism to Lead Through Colossal Change (Hardcover, Ed)
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The great Nokia turnaround-universal business lessons for leaders
in any industry Nokia once dominated the smartphone industry. It
was to mobile phones was Kleenex is to facial tissues. Then iPhones
and Androids appeared out of nowhere and pushed Nokia off the
cliff. In just four years, the company lost over 90 percent of its
value. Revenues were in freefall; massive layoffs became common.
Pundits predicted that bankruptcy wasn't a matter of if, it was a
matter of when. Then something equally shocking occurred. In record
time, Nokia bounced back. With a vengeance. Nokia reinvented itself
and is now the second-biggest player in the $100 billion-dollar
global wireless market. In Transforming Nokia, the man who
orchestrated and led Nokia's comeback-Chairman of the Board Risto
Siilasmaa-reveals the story of Nokia's fall and resurrection. He
reveals the inside story of the collapse and provides survival
strategies and change-management methods any business leader can
take to the bank. You'll learn how to harness the power of what
Siilasmaa calls "paranoid optimism" and apply his winning
entrepreneurial leadership model to rise above any challenge and
drive sustainable success. Whether you lead a team or a corporate
division, head a start-up or a massive organization, and whether
your business is on the rocks or running smoothly, Transforming
Nokia provides everything you need to sharpen your foresight,
expand your options, seize opportunities, and thrive, no matter
what changes tomorrow brings.
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