"Nothing connects people to engage emotionally with your business
better than a well-told story - your story." From mega-large
corporations to tiny start-ups, every.... single.... business
always has a story to tell. Before people choose to buy your
product or service, or respond to a call to action, they need to
understand how you will solve their problem or fulfil their needs.
Storytelling for Business reveals why storytelling remains the most
impactful way to create a meaningful and sustainable connection
with the people who matter the most to your business, and how to
tell YOUR story well. For more than 25 years, storytelling has been
at the core of everything Rob Wozny has accomplished as an intrepid
senior journalist, creative content strategist, and proven business
communicator. Leveraging his passion and experience for
storytelling, Rob works with business owners and leaders to
understand their goals and align them with business storytelling
ideas, personalized to attract and engage the people that matter
most to them.
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