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International Business - The New Realities (Hardcover, 4th Revised edition) Loot Price: R5,100
Discovery Miles 51 000
International Business - The New Realities (Hardcover, 4th Revised edition): S. Tamer Cavusgil, Gary Knight, John Riesenberger

International Business - The New Realities (Hardcover, 4th Revised edition)

S. Tamer Cavusgil, Gary Knight, John Riesenberger

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Loot Price R5,100 Discovery Miles 51 000 | Repayment Terms: R478 pm x 12*

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For courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial audience, the most diverse and educated generation to date. The book speaks to readers of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text prepares readers for international business in our modern world. The Fourth Edition plays on millennials' characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. The authors understand what motivates millennial readers and builds on their goals to help them obtain successful careers in international business. Also available with MyManagementLab(R) MyManagementLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyManagementLab does not come packaged with this content. If you would like to purchase both the physical text and MyManagementLab search for: 9780134472454 / 0134472454 International Business: The New Realities Plus MyManagementLab with Pearson eText -- Access Card Package Package consists of: *0134324838 / 9780134324838 International Business: The New Realities *0134390172 / 9780134390178 MyManagementLab with Pearson eText -- Access Card -- for International Business: The New Realities

General

Imprint: Prentice Hall
Country of origin: United States
Release date: 2016
First published: 2017
Authors: S. Tamer Cavusgil • Gary Knight • John Riesenberger
Dimensions: 276 x 216 x 23mm (L x W x T)
Format: Hardcover
Pages: 552
Edition: 4th Revised edition
ISBN-13: 978-0-13-432483-8
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Economics > International economics > General
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Business & Economics
Books > Academic & Education > Varsity Textbooks > Economics
Books > Academic & Education > University Of Johannesburg > Business & Economics
Books > Academic & Education > University Of Johannesburg > Economics
LSN: 0-13-432483-8
Barcode: 9780134324838

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