While there's plenty of Internet Marketing books to choose from,
not much has been written for the solo practitioner and small law
firm. And there's a good reason for that: Most marketers don't know
what to do with attorneys. They don't sell products, they don't
offer coupons... they don't even advertise like normal business
owners. But just because your law firm isn't a typical web-based
business, that doesn't mean you can't still benefit from all the
tools the web has to offer. Enter Robert Armstrong and Sanford M.
Fisch - two seasoned attorneys with plenty of marketing expertise
to share - and this void has finally been filled. "Dominate Your
Market The Attorney's Complete Guide to Online Marketing and Social
Media" covers everything from simple website setup to the more
advanced topics of article marketing, search engine optimization
and of course, social media networking. Learn how to choose the
right keywords and increase your search engine rankings. Discover
which social media platforms you should be targeting and get tips
for building a strong presence. Find out how to use tools like
videos and content-sharing sites to enhance your online profile and
establish your firm as the expert If you're ready to take your law
firm out of the stone-age and join the digital revolution,
"Dominate Your Market " is the must-have book to get you from
"here" to "there."
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