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Event Studies - Theory, Research and Policy for Planned Events (Paperback, 4th edition) Loot Price: R1,567
Discovery Miles 15 670
Event Studies - Theory, Research and Policy for Planned Events (Paperback, 4th edition): Donald Getz, Stephen J. Page

Event Studies - Theory, Research and Policy for Planned Events (Paperback, 4th edition)

Donald Getz, Stephen J. Page

Series: Events Management

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Loot Price R1,567 Discovery Miles 15 670 | Repayment Terms: R147 pm x 12*

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Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields to foster interdisciplinary theory focused on planned events. This revised edition has been updated to reflect and examine a number of substantial and important new ideas. New to the fourth edition: new sections on the evolution of design theory, management, planning and marketing theory applied to events, sensory stimulation, leadership, and the nature of crises and security issues; new content on critical event studies and what this means for research and practice, the life-cycle model for event programming, and an action plan for how events can be a positive force in sustainable cities; new and additional case studies from a wide range of international events, and reviews of the evolving theory of contemporary research in events studies are included throughout. This will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Events Management
Release date: November 2019
First published: 2020
Authors: Donald Getz • Stephen J. Page
Dimensions: 246 x 189 x 26mm (L x W x T)
Format: Paperback
Pages: 576
Edition: 4th edition
ISBN-13: 978-0-367-08563-6
Categories: Books > Business & Economics > Industry & industrial studies > Service industries > General
LSN: 0-367-08563-1
Barcode: 9780367085636

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