0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > International business

Not currently available

Foundations of International Marketing (Paperback, New edition) Loot Price: R1,615
Discovery Miles 16 150
Foundations of International Marketing (Paperback, New edition): Steve Johnston, Harold Beaton

Foundations of International Marketing (Paperback, New edition)

Steve Johnston, Harold Beaton

 (sign in to rate)
Loot Price R1,615 Discovery Miles 16 150 | Repayment Terms: R151 pm x 12*

Bookmark and Share

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

Foundations of International Marketing is a student-orientated text that looks at international marketing from a business perspective. The book explains and analyses the different theories of international marketing and illustrates their application using examples from a variety of different firms, markets, products and services.

General

Imprint: Cengage Learning (Emea) Ltd
Country of origin: United Kingdom
Release date: June 1998
First published: 1998
Authors: Steve Johnston • Harold Beaton
Dimensions: 241 x 182 x 17mm (L x W x T)
Format: Paperback
Pages: 320
Edition: New edition
ISBN-13: 978-1-86152-164-4
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-86152-164-2
Barcode: 9781861521644

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Partners